Who we are:

Stake is the MENA region’s most exciting real estate fintech company, combining real estate expertise and innovative financial technology to deliver products that empower everyone to own and build wealth through Real Estate. Launched in 2021 we have grown rapidly, leveraging decades of experience in technology, financial services and global real estate, to launch the MENA region’s first mobile app for fractional real estate investing.

This is just the beginning and we’re currently searching for highly talented individuals to join and help lead our expansion into international markets and new business lines

The Marketing Team

Our dynamic marketing team are brand builders, lead generators, and content creators!

We are looking for Marketing Lead who is passionate about creating engaging, educational and trending visual outputs that represent the brand in a modern way, supporting our growth into the Saudi market!

🚀What you’ll do:

• Manage the marketing roadmap and align with internal functions on business requirements
• Develop go-to-market strategies alongside the Head of Marketing, Product Marketing Manager and Growth Manager to launch product features to the Saudi audience

Marketing

• Align with the Data Analytics team to assess performance and success of campaigns, partnerships and product launches
• Work closely with the Partnerships Manager to deliver co-branded materials and marketing campaigns
• Conduct target audience research to understand who you will be talking to and how to address their pain points and position Stake as a solution
• Position Stake as a Saudi-first company whilst localizing the Stake branding and ensuring visuals and messaging are consistent
• Coordinate with the assigned marketing agencies, freelancers and designers to deliver marketing campaigns for Stake Saudi
• Create copy for performance marketing campaigns to support the growth function

Events

• Manage event planning and execution at conferences, exhibitions and networking events
• Identify relevant offline events and brand activations that are key in the growth of the business

Social Media Management:

1. Develop and execute a comprehensive social media strategy to increase brand awareness, engagement, and growth across all relevant platforms while meeting business objectives.
2. Stay up-to-date with the latest trends, algorithms, and best practices for each social media platform.
3. Work with the design team to create and curate engaging content, including text, images, and videos, tailored to each platform's audience and characteristics.
4. Create and manage the social media content calendar on a monthly basis and obtain sign off from management
5. Monitor and analyze social media performance using analytics tools to identify opportunities for improvement.
6. Respond to comments, messages, and mentions, fostering positive online interactions.

Influencer Marketing:

1. Lead our influencer marketing program in KSA, identifying and collaborating with influencers who align with our brand values and goals.
2. Research, negotiate, and manage relationships with influencers and influencer agencies to create effective partnerships.
3. Develop influencer marketing campaigns that drive brand awareness, engagement, and conversions.
4. Track and report on the success of influencer marketing initiatives, adjusting strategies as needed.
5. Manage the budget for this channel and ensure thorough pre planning and working in advance of set timelines

• Ensure compliance with the Capital Markets Authority and internal company compliance process and procedures

👀 What we’re looking for:

• At least 4+ years experience in a similar role
• Minimum of a Bachelor’s degree in business, marketing or related field
• Broad marketing and social media experience
• Detail oriented, self-reliant, takes initiative, and comfortable with shifting requirements and expectations
• Someone who shows flexibility and a strong ability to deliver high quality work under pressure and to firm deadlines
• Strong knowledge of market trends, and provide guidance where necessary on best practice
• Proactiveness in industry and market research
• Read and write in Saudi dialect
• Fluent in English and Arabic
• Ensure compliance with the Capital Markets Authority and internal company compliance process and procedures

😇 Why you should join Stake:

• Hybrid work environment
• Work directly with senior leadership in one of the region’s fastest growing start-ups; you will get exposure to all functions at Stake and have the chance to learn from the very best in the space!
• Generous equity compensation; this aims to bring a high degree of ownership into your work. As Stake grows, you grow with it!
• Budget for learning and development; we want Stakers to constantly strive for personal and professional growth
• Off-sites and regular team events

Stake has a high performance culture where the bar is always rising. We bring on brilliant, ambitious and curious people who see the value in Stake and want to grow with us.